Artcraft

Artcraft is an Old Style typeface engraved in 1912 by Robert Wiebking for Wiebking, Hardinge & Company which ran the Advance Type Foundry. It was originally called Craftsman, then Art-Craft, before finally becoming Artcraft. After Advance was sold to the Western Type Foundry in 1914, Wiebking added Artcraft Bold and Artcraft Italic. After Western was sold to Barnhart Brothers & Spindler (a subsidiary of American Type Founders) the face was sold by both BB&S and ATF. Artcraft is typical of the turn-of-the-century's Chicago School of Hand Lettering: a decorative serif design intended for advertisement text more than book body setting. Other types based upon advertising and hand-lettering were developed around the same time, such as Frederic Goudy's Pabst (1902) and Powell (1903), as well as Oz Cooper's Packard (1913). The face retained a wide popularity for more than two decades.

From the Wikipedia article “Artcraft (typeface)”, licensed under CC BY-SA 4.0.

Test this typeface at both text and display sizes before committing; print a sample page at final size.

Commercial typefaces require a licence that covers embedding in PDFs and ebooks; check the foundry's licence before you publish.